Boise Today
Editorial judgment, structured local data, and product engineering tested in a real community.
My Role in this Project
- Local product strategy and editorial direction
- Brand, UX, and interface design
- Content architecture and data modeling
- Full-stack platform development
- Local research, curation, and publishing
Technologies Used
- Next.js and React
- TypeScript and Tailwind CSS
- Postgres and Drizzle ORM
- Mapbox and structured local data
- Lexical and assisted editorial tools
The Impact
- Makes Boise easier to explore
- Turns local curiosity into useful guides
- Helps neighbors find places and events
- Supports local business discovery
- Proves the Townwell platform in-market
A closer look.
Explore the screens. Select an image to view it full size.
The rationale
Build the local guide you wish already existed.
Living in Boise does not automatically mean knowing Boise. There is always another neighborhood changing quietly, a trail I have not walked, a restaurant I have somehow missed, a piece of local history hiding in plain sight, or an event I only hear about after it is over. Boise Today gives that curiosity somewhere productive to go.
The useful parts of a city are usually scattered. Events live on calendars, restaurant recommendations disappear into social feeds, trail conditions hide in specialist sites, and local stories compete with whatever an algorithm thinks will keep someone scrolling. Finding one answer can mean opening six tabs and still wondering whether the information is current.
I wanted Boise Today to bring those pieces together without sanding off what makes them local. Stories sit beside events, food, downtown places, maps, river conditions, trails, hot springs, campgrounds, and other practical details. The result is not just something to read. It is a tool for deciding how to spend a day and understanding the place a little better while doing it.
There is a personal reason for building it too: I live here. Researching a story or adding a place gives me an excuse to look more closely at the city around me, learn the history behind familiar streets, try something new, and pay attention to the details I might otherwise pass every day. The work feels useful, but it also stays fun and creative.
That learning becomes more valuable when it is shared. A good local guide can help a neighbor find a new favorite business, make weekend plans with less friction, understand what the river is doing, or finally visit the place they have driven past for years. It can support the people building interesting things here while giving residents and visitors a clearer way into the community.
Boise Today is also the live proving ground for Townwell. The content system, maps, structured local data, editorial tools, newsletters, and discovery surfaces are tested against the needs of a real city instead of an imaginary demo. That makes the platform better, but the technology remains in service of the original idea: stay curious about home, then make what I learn useful to the people who share it.