It’s time to upgrade from WordPress.
WordPress is outdated. Its codebase is 15 to 20 years old, slow, and cumbersome, forcing businesses to fit their goals into a complicated framework. What started as a lightweight blogging platform has grown into a monolith that holds companies back from reaching their true potential.
Plugin chaos
Plugins stack up fast, and most owners are stuck troubleshooting conflicts and broken updates.
Security exposure
Each plugin adds another surface area that can go stale, unpatched, or exploited.
Performance drag
Extra scripts and heavy themes slow pages down and chip away at conversions.
Hidden costs
Monthly and annual plugin fees quietly stack up just to keep the site running.
The core downsides of WordPress.
Bloated framework
A blogging platform turned monolith forces modern businesses into rigid structures.
Maintenance tax
Constant patching, plugin upkeep, and version juggling steals time and focus.
Slow time-to-market
Customizations fight the system, so launches drag out and momentum fades.
It’s time for an upgrade.
The old method of mashing plugins together is outdated. Modern sites are lightning-fast, lightweight, and built from the ground up using frameworks like Next.js so every piece is engineered around your business goals.
No more plugin updates
Everything runs on a modern stack without third-party maintenance chores.
No more plugin fees
Remove subscription sprawl and keep your operating costs predictable.
No cumbersome CMS
Simple, lightweight tooling built for how your team actually works.
Custom-built from scratch
Every build is tailored to your business and shipped faster than WordPress timelines.
How I can help.
I handle the entire web process from strategy to launch. Every project is built to move real numbers—lead capture, qualified calls, sales, and conversions.
I work like an embedded partner, clarifying the job of the site, designing the experience, and shipping the build. You get one accountable owner instead of a handoff chain.
This is not a template swap or a visual refresh. It is a performance upgrade designed to help your website pay for itself.
How I deliver.
Clarify the goal
We define the real job of the site before design starts so every page moves visitors toward action.
Design for action
Flows, offers, and CTAs are crafted to guide people to reach out, schedule, or buy—not just browse.
Build for efficiency
Lightweight, secure builds without plugin bloat. Modern performance that holds up under real traffic.
Create what is missing
Custom tools, calculators, or portals when a standard marketing site is not enough for your team or clients.
Who I build for.
For businesses
Replace the slow, unclear site with one built to grow.
Most outdated websites fail in the same ways. I rebuild them to be lightweight, modern, and focused on a single outcome: helping your business grow.
- No clear lead capture
- No reason to act now
- Slow load times that kill conversions
- Content built for search engines, not humans
For creative agencies
A web partner you can trust with your clients.
I partner with agencies that do branding, marketing, video, or social but do not want to staff an internal web team. You keep the relationship. I handle the build.
- A reliable web partner you can trust with your clients
- Strategy, design, development, and launch handled end-to-end
- Clean handoffs or white-label support if needed
- The ability to say yes to web projects without risk
My goal is simple: build something that pays for itself.
Portfolio
Form meets function.
While results are the key focus of every site, tool, and app; that doesn't mean you need to sacrifice a unique look and stunning design. During a time of AI-generated, generic-looking sites and page builder templates, this is the perfect opportunity for you to provide a tailored web experience that helps you stand out in a sea of grey.
Try recent tools I have shipped.
Explore live products built for real users—no mockups. Test the UX, speed, and polish your own customers will get.
Is this for me?
A good fit if you are
- A business investing in marketing and growth
- A professional service, retail, or multi-location brand
- An agency that wants to offer web services without hiring in-house
- Sitting on an old WordPress site that is slow, fragile, or hard to maintain
You might not be ready if
- Looking for the cheapest option or a DIY solution.
Request a custom project proposal.
Share a few details about your goals and I will send back a focused proposal outlining scope, timeline, and next steps.
- Your top goal, timeline, and what needs to change
- Any must-have features, integrations, or tools
- The approach, scope, and next steps I recommend
What people are saying.
“Looking for an incredibly talented designer who is passionate about helping your brand succeed on the web? Thomas is your guy, no question. I only wish the entire web could be Rightly Designed!”
—John M.
“Thomas was responsive, professional, and came up with terrific designs that really reflected my needs. It’s like he could read my mind!”
—Anne J.
“Thomas came up with a great design idea on the very first try, plus he was very willing to try several other designs to test this against. His interaction was professional and prompt. This was a very easy process!”
—Robert M.
“Beautiful designs, awesome customer service. Thomas is very responsive and easy to work with.”
—Gail B.
“Thomas is quick to respond, clear in his communications, and produces impeccable work. I highly recommend him!”
—Ray E.
About me
Boise-based designer and developer.
I am a Boise-based designer and developer with over a decade of experience building custom websites and web applications. I spent years working with WordPress and now build almost exclusively with modern, lightweight technology that is faster, more secure, and easier to maintain. More importantly, I focus on outcomes, not platforms.
Ready to upgrade how your website performs?
If your website is not actively helping your business grow, it is time to rethink it. Book a call and let us see what a modern build can unlock.